CX – Tessenderlo Group – Benefits of moving to the Cloud – Flexso CX Accelerator

CX - Tessenderlo Group - Benefits of moving to the Cloud - Flexso CX Accelerator Register Book as a guest

The CX Focus Group invites you to learn first-hand how the industrial giant Tessenderlo Group benefitted from the Flexso CX Accelerator. The company migrated to the SAP Sales Cloud and unified the datasets of 3 distinct business units. The Result? A user-friendly CRM system with a single source of truth.
Join us in-person on the 8th of September 2022 – 13h00 – 17h00, as we present this first-class case study with the customer and include other relevant SAP tips for the CX SAP users.

The Tessenderlo Group was founded and headquartered in Belgium, employs over 4,800 people and is active in over 100 countries. Its activities range from agriculture to bio-valorization, energy, and industrial solutions. A user-friendly CRM to follow up their sales is crucial for Tessenderlo Group, since it has multiple business units. Three of their business units were using an outdated legacy CRM, which lacked a holistic overview of their data. So Tessenderlo Group called in Flexso’s help to migrate this CRM into one central cloud-based system for all business units.

You will learn more about:

  • The benefits of a centralized cloud-based CRM solution
  • The steps in the migration process to cloud CRM
  • How the Flexso Accelerator for CX guarantees a smooth and fast implementation
  • How to increase user adoption
  • Q&A with the implementation experts at Flexso
  • The SAP roadmap for Customer Experience solutions


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13:30 - 14:00

Welcome and Introduction of new Volunteer

14:00 - 14:45

Tessenderlo Group Customer Presentation

By Koen Peters, Flexso
14:45 - 15:00

Comfort Break

By Steve Feringa , Flexso
15:00 - 15:45

CX products & strategy

By Sven Feurer, SAP
15:45 - 16:00

Q&A and Closing

16:00 - 17:00

Networking Drinks

Get to know your speakers

Koen Peters
Competence Lead | CX | Flexso





Sven Feurer
Senior Director Product Strategy & Operations, SAP Customer Experience